About Us
More Than a name
SSVN (pronounced Seven) takes its name from my son.
When I started this journey, I had one thing in mind and that was to create something he would one day be proud of. Something that would grow beyond me, beyond clothing and ultimately, beyond the name itself.
After more than a decade working in the music industry, I’ve had the privilege of being surrounded by creativity, culture and people who challenge the way we think. Music has shaped much of who I am but fashion has always been another form of expression.
I’ve always believed in the power of how we present ourselves and the confidence that comes from feeling comfortable in what you wear. The way a single piece can change how you carry yourself so to me, getting dressed has never been just about clothes.
My personal style has always existed somewhere between streetwear and luxury.
SSVN was created to give that perspective a home. Combining different worlds, challenging traditional ideas of how things should be worn and finding beauty in simplicity.
A BRAND WITHOUT BOUNDARIES
At its core, SSVN is a lifestyle brand and clothing is where our story begins but it isn’t where it ends.
SSVN is an extension of the things that inspire me. Music, art, interior design, movement, homeware, sport, travel, community and the people we meet along the way. Each of these worlds has a place within the brand and each will influence how we continue to evolve.
I believe luxury isn’t defined by a price tag or exclusivity. It’s found in the details, the quality of what we create and the feeling it leaves behind.
